10 Steps to a Killer Sales Page

In the previous blog post, we looked at some “speed copywriting secrets” to getting a converting sales page in a fraction of the time without costing an arm and a leg doing it.

10stepstoakillersalespage 10 Steps to a Killer Sales PageI was both thanked and yelled at because many people wanted an easily digested step-by-step list of how to create a great sales page.

Basically they said, sure it’s nice to know what to focus on but what about the rest of it.

Good point! Here is “the rest of the story”

Before we look at the steps, I want to point out that copywriting shouldn’t be thought of as a chore that needs to be done as simply and easily as possible.

I understand the need for speed but copywriting is so critically important that you should rush through it just to get it done. If you do you’ll, as they say, get what you pay for.

If that is your attitude then the first thing you need to do is change that, otherwise you’ve defeated yourself before you’ve started.

Let’s take a sales letter part-by-part and learn how to create an amazing (profit pulling) sales page!

We aren’t just going to look at the traditional sections of a sales page like I do in my copywriting course but we’ll look at the things you need to concentrate on whether it is a specific section like the headline or drawing the prospect in to make them experience “what might be.”

We’ll start with the offer and take it step by step…

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Skyrocket Conversions with a Belcher Button

Conversions are one of the 3 Pillars of Guaranteed Success and the stronger each pillar is the greater the success.

There is this “buy button” that you see everywhere and I finally got intrigued enough to learn more about it.

It is called a Belcher Button, after its creator Perry Belcher, and it claims to be the “world’s highest converting buy button”. Here is an example of one:

belcherbuttonexample Skyrocket Conversions with a Belcher Button

I’m sure you’ve seen some variations of it lots of places even if it wasn’t consciously.

The more I learned about it the more I just had to try it; after all Perry says “split tests show close rates increased by 35 to 320% over ANY other buy button… been tested individually in over 10,000 closed transactions.” And that doesn’t count all the other people who’ve used and tested it.

As “ugly” as it is, I’ve been trying it and have gotten some initial good results; although I have a lot more testing to do.

I’ve been pleased enough though to tell you about it and to give you the HTML source code so you can easily use it yourself.

Click here to read more on Skyrocket Conversions with a Belcher Button

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